I'm Martin Laudát — a digital product designer focused on design systems, UX/UI, and crafting digital products that actually grow with your business
Scroll
Hey — I am Martin Laudát
I'm a digital product designer with 15+ years of experience helping tech companies and agile teams build better digital products
Over the years, I've led product design across startups and global companies — blending systems thinking with real-world constraints. I help teams simplify complexity, scale their design practices, and create better collaboration between design and development. I focus on scalable design systems, clean UX/UI, and smart processes that support fast-moving teams.
Hey — I am Martin Laudát
I'm a digital product designer with 15+ years of experience helping tech companies and agile teams build better digital products
Over the years, I've led product design across startups and global companies — blending systems thinking with real-world constraints. I help teams simplify complexity, scale their design practices, and create better collaboration between design and development. I focus on scalable design systems, clean UX/UI, and smart processes that support fast-moving teams.
The journey so far: teams I've joined, products I've helped shape, and lessons learned along the way.
Dotidot
Senior Product Designer & Design System Specialist
2023-now
At Dotidot, I'm a Digital Product Designer and Design System Specialist focused on crafting intuitive, high-quality user experiences. I help shape and scale our design system, ensure smooth collaboration between design and development, and work to make Dotidot's app both beautiful and future-ready.
argo22
Product Design Team Lead
2019-2023
At Argo 22, I led the product design team on B2B enterprise applications for clients like GoPay and E.GD. I owned the design process end-to-end — from research and prototyping to delivery — ensuring solutions were grounded in user needs through continuous testing. I collaborated closely with developers for smooth handoffs, built scalable design systems, and mentored designers to raise both quality and consistency.
flowly creative
Senior UX/UI Designer
2014-2019
At Flowly Creative, I designed digital experiences for e-commerce and product-focused clients. My work spanned user research, audits, and consulting, through to prototyping and design development. I helped e-shops improve performance and conversion, while also shaping long-term UX strategies for digital product growth.
Freelance
UX/UI Designer
2011-2014
As a freelance designer, I worked with a wide range of clients across different industries, tackling projects from websites to digital products. This period was my learning path — experimenting, adapting, and gaining hands-on experience in UX and UI design. Through diverse projects, I strengthened my skills in user-centered design, improved my visual design craft, and built the foundations of the systematic approach I apply to product design today.
Dotidot
Senior Product Designer & Design System Specialist
2023-now
At Dotidot, I'm a Digital Product Designer and Design System Specialist focused on crafting intuitive, high-quality user experiences. I help shape and scale our design system, ensure smooth collaboration between design and development, and work to make Dotidot's app both beautiful and future-ready.
argo22
Product Design Team Lead
2019-2023
At Argo 22, I led the product design team on B2B enterprise applications for clients like GoPay and E.GD. I owned the design process end-to-end — from research and prototyping to delivery — ensuring solutions were grounded in user needs through continuous testing. I collaborated closely with developers for smooth handoffs, built scalable design systems, and mentored designers to raise both quality and consistency.
flowly creative
Senior UX/UI Designer
2014-2019
At Flowly Creative, I designed digital experiences for e-commerce and product-focused clients. My work spanned user research, audits, and consulting, through to prototyping and design development. I helped e-shops improve performance and conversion, while also shaping long-term UX strategies for digital product growth.
Freelance
UX/UI Designer
2011-2014
As a freelance designer, I worked with a wide range of clients across different industries, tackling projects from websites to digital products. This period was my learning path — experimenting, adapting, and gaining hands-on experience in UX and UI design. Through diverse projects, I strengthened my skills in user-centered design, improved my visual design craft, and built the foundations of the systematic approach I apply to product design today.
Selected
Clients
When I'm not deep in Figma or refining design systems, you'll find me exploring ways to make everyday life smarter and smoother. I split my time between designing, parenting, and tinkering — whether that's 3D printing, playing with the AI, optimizing my smart home setup, or building automation flows just for the fun of it.
Design isn't just my job — it's how I see the world. I love structure, clarity, and things that just work. But I also believe in play, intuition, and making space for the unexpected. Being a dad taught me a lot about usability (and patience), and I try to bring that mindset into every product I touch.
When I’m Not Designing
AI & Automation
I'm fascinated by tools that reduce friction and free up creative thinking. I often explore how automation can simplify workflows — in both design and daily life.
AI & Automation
I'm fascinated by tools that reduce friction and free up creative thinking. I often explore how automation can simplify workflows — in both design and daily life.
AI & Automation
I'm fascinated by tools that reduce friction and free up creative thinking. I often explore how automation can simplify workflows — in both design and daily life.
3D Printing
Tactile problem-solving in a digital world. I love testing ideas in physical form, whether it’s prototyping or just making something unexpected.
3D Printing
Tactile problem-solving in a digital world. I love testing ideas in physical form, whether it’s prototyping or just making something unexpected.
3D Printing
Tactile problem-solving in a digital world. I love testing ideas in physical form, whether it’s prototyping or just making something unexpected.
Smart Home
Designing my environment to think for itself — lighting, routines, connected tools. It’s UX, just with more sensors and fewer screens.
Smart Home
Designing my environment to think for itself — lighting, routines, connected tools. It’s UX, just with more sensors and fewer screens.
Smart Home
Designing my environment to think for itself — lighting, routines, connected tools. It’s UX, just with more sensors and fewer screens.
Music
For me, music is energy, escape, and inspiration. I'm a longtime fan of heavy sounds — and you'll often find me front row at a live gigs or deep in a headphone session while designing.
Music
For me, music is energy, escape, and inspiration. I'm a longtime fan of heavy sounds — and you'll often find me front row at a live gigs or deep in a headphone session while designing.
Music
For me, music is energy, escape, and inspiration. I'm a longtime fan of heavy sounds — and you'll often find me front row at a live gigs or deep in a headphone session while designing.
A few useful answers about how I work, what to expect, and how to start a project that runs smooth from day one.
01
What services do you offer?
I focus on digital product design, UX/UI, design systems, Framer development, and eCommerce UX. From strategy to implementation, I help teams design smarter, faster, and with structure.
02
Do you work with startups or only big companies?
Both. I've collaborated with global brands and early-stage startups. What matters most is a good challenge and a team that values design.
03
What's your hourly rate?
My standard rate starts at €90/hour, but I often price projects based on scope and collaboration type. For longer engagements, retainers, or ongoing work, I'm open to customized structures.
04
Do you do development too?
I don't code full-stack apps, but I do build production-ready websites in Framer. For product design, I work closely with developers to hand off clear, documented design systems. I can recommend developers for your custom project.
05
Can you help us improve our current design?
Absolutely. I regularly do audits, UX reviews, and system improvements — especially for products that have grown quickly and need structure.
06
What tools do you work in?
Figma, Framer, Rive, Notion, Slack and a few no-code tools. I'm flexible based on your workflow (Jira, Asana,...) — but those are my main stack.
07
How can we start working together?
Send me a quick message through my contact form or email me. Tell me a bit about your project and goals — and we'll set up a call.
What services do you offer?
I focus on digital product design, UX/UI, design systems, Framer development, and eCommerce UX. From strategy to implementation, I help teams design smarter, faster, and with structure.
Do you work with startups or only big companies?
Both. I've collaborated with global brands and early-stage startups. What matters most is a good challenge and a team that values design.
What's your hourly rate?
My standard rate starts at €90/hour, but I often price projects based on scope and collaboration type. For longer engagements, retainers, or ongoing work, I'm open to customized structures.
Do you do development too?
I don't code full-stack apps, but I do build production-ready websites in Framer. For product design, I work closely with developers to hand off clear, documented design systems. I can recommend developers for your custom project.
Can you help us improve our current design?
Absolutely. I regularly do audits, UX reviews, and system improvements — especially for products that have grown quickly and need structure.
What tools do you work in?
Figma, Framer, Rive, Notion, Slack and a few no-code tools. I'm flexible based on your workflow (Jira, Asana,...) — but those are my main stack.
How can we start working together?
Send me a quick message through my contact form or email me. Tell me a bit about your project and goals — and we'll set up a call.
01
What services do you offer?
I focus on digital product design, UX/UI, design systems, Framer development, and eCommerce UX. From strategy to implementation, I help teams design smarter, faster, and with structure.
02
Do you work with startups or only big companies?
Both. I've collaborated with global brands and early-stage startups. What matters most is a good challenge and a team that values design.
03
What's your hourly rate?
My standard rate starts at €90/hour, but I often price projects based on scope and collaboration type. For longer engagements, retainers, or ongoing work, I'm open to customized structures.
04
Do you do development too?
I don't code full-stack apps, but I do build production-ready websites in Framer. For product design, I work closely with developers to hand off clear, documented design systems. I can recommend developers for your custom project.
05
Can you help us improve our current design?
Absolutely. I regularly do audits, UX reviews, and system improvements — especially for products that have grown quickly and need structure.
06
What tools do you work in?
Figma, Framer, Rive, Notion, Slack and a few no-code tools. I'm flexible based on your workflow (Jira, Asana,...) — but those are my main stack.
07
How can we start working together?
Send me a quick message through my contact form or email me. Tell me a bit about your project and goals — and we'll set up a call.
Notes from my desk on digital design, design systems, and creative problem-solving.
